Imposing a Narrative: Political Agendas in Film Essay

Writers all face the same sensitive situation when beginning to compose a story, to create a narrative which accurately reflects the appropriate political commentary. Journalists often claim to be apolitical and purely objective, however, the fact of the matter is that the best a journalist can do is to aim to be as nonbiased and formal as possible in their political assertions. Other writers have it easier in that they are able to perhaps lean a bit further into one political direction over another, to make a story more personal and informal. For example, Michael Moore’s recent film Sicko places focus on the health care system as being in need of reform, utilizing obviously pro-Democratic rhetoric (2007). Moore calls attention to the socialist ideals in Europe which have strengthened the health care system in ways such as reducing costs to patients and increasing quality of life, in comparison to the United States. Some screenplay writers are confident in their aim to politicize certain issues, to use their artistic talent to call attention to social problems. See more: how to start a personal narrative essay examples Nora Ephron claims that â€Å"for something to matter it must be political†, asserting the point of view that it is vital for writers to impose a narrative on the audience in an effort to open minds to political perspectives (1992, 453). In incorporating the objective truth of events into films, it is essential to add enough personal and political opinion to be able to create a story which is full of touching meaning and excitement rather than purely disjointed factual analysis. Purpose of Screenwriter Ephron claims that imposing a narrative about an actual event or true life story is the writer’s â€Å"version of what†¦ happened† (1992, 454). This version of reality necessitates some elements of fiction, in that there is rarely a time when any writer knows the exact sequence of events in detail. The best that a writer can do, the responsibility of a writer, is to fill in the gaps with educated, plausible, exciting, and political guesses as to what may have occurred. When researching events, even events which may have just happened the day before, the writer is often faced with â€Å"historical fact and ongoing myth† (Ephron, 1992, 454). It is the responsibility of the talented and politically minded writer to supplement what is known with what is unknown, in order to weave a fuller fabric through storytelling. In screenwriting, the writer is concerned with taking what is known to be objective fact and interspersing these facts with creative images and ideas, so that the writer is able to tell a story which has a political agenda and imposes a certain narrative on the audience. Although many journalists disagree with the artistic elements of screenwriting, in which known facts are supplemented with interesting guesses and thought provoking speculations, there is simply no other way to produce an effective film without the influencing element of subjective narration. It would be impossible to create a movie about the life of Marilyn Monroe without adding some devised elements of pure fiction to what is actually known to be factual information about her life. Without the fiction, the facts would stand alone, hanging there as spots of time. No one person knows exactly the thoughts and activities of any other person, so if one person wants to create a film about the life of another person, is it essential to be able to inject the story of what actually occurred with what may have occurred. In this way, the story becomes full, interesting, and rich. The writer is able to contribute something of oneself into the final product. In this way, the completed film becomes a personal and meaningful sequence of events, some events being factual, and some events being fictional. In any case, one can rest assured that writers take time and energy necessary to infuse their documentary screenplays with colorful characters and powerful emotion, so that audience members are able to be moved and swayed in accordance with the intention of the creative process. Narrative in Film When considering the purpose of storytelling in film, particularly when the film is based upon the true story of a person’s life, it is important to be able to appreciate the ways in which facts are coupled with fiction in the effort to produce scenes and characters which come to life for the audience. This liveliness is often romantic, dramatic, political, yet is vital for the richness of the tale and the ability of the writer to devote oneself to the story on a personal and passionate level. One particularly moving film is A Beautiful Mind, based on the life of John Forbes Nash, Jr. , Nobel Laureate in Economics (Howard, 2001). Nash developed a highly respected theory of economics which is referred to as the Nash Equilibrium, which basically states that the motives of the individual and the motives of the group are correlated, in support of cooperative decision making. Nash was also known to have been diagnosed with paranoid schizophrenia, a fact acknowledged in the film. However, the bar scene where Nash unsuccessfully tries to strike up conversations with women and admits to his pals that he is â€Å"better with numbers than with people† is a fictional story devised by the screenwriter. It is personal situations such as this, the drawing together of Nash’s tremendous genius and social insecurity into a college bar excursion with his buddies, which aim to personalize and politicize the story of a person’s life. It is up to the audience to determine whether or not they believe Nash tried to pick up on women and failed, if his insecurity was the result of a mental illness or of experiencing the assault of human society, if he was simply shyer and less aggressive than other men, if he was learning something about economics when faced with this social situation. The possibilities are endless. In creating this personal interlude into what could have been a plausible occurrence in Nash’s life, the writer brings the audience into a fabricated yet intimate scene of what could have contributed to the experience of what it meant to be Nash. Conclusion In addressing the truth of the world through the medium of film, it is essential for writers to be aware that their documentaries necessarily must be empowered by bridging cultural divides and inspiring hope in overcoming political turmoil. It is essential that writing expose the harsh realities of a volatile world, educate and motivate people, and utilize entertainment through modes of humor and drama (Barnard, 2007). In films such as A Beautiful Mind, the lives of the characters become intimate appraisals of the human soul, and audience members reflect upon their own personal experiences and judgments as a result of this delving into the story of another person’s life. Political events in films, such as suggesting that psychiatric medication was not helpful to Nash, have a reverberating effect on the entire society and force people to make personal conclusions about what is right and wrong in the world. Although it is not the job of a screenwriter to misconstrue the facts, it is certainly the job of a writer to decorate the story with intimate yet fictional events, to make certain that the audience is absorbed in the entertainment of the imposed narrative, and to take the meaning of the story in just enough of a political direction to inspire people to think about their world a little bit differently than they may have done before.

The Agony and the Ecstasy

The Agony and the Ecstasy The past is always forgotten, left alone in the dark, a reminiscence among hundreds, until it finally erodes from living memory†¦But before it vanishes, the past always fights back, in an effort to reclaim its throne. In 15th century Europe, the Church and its preachings of the past were swept away in a tide of change; the clash of these two ideas is shown in The Agony and the Ecstasy. Throughout the movie, Pope Julius II illustrates the values of the Middle Ages through his speech and actions, both of which reflect the ideologies of that time period.The twin values of obedience and punishment lie at the core of the Middle Ages, entwined and inseparable; both are exemplified in Pope Julius II’s actions and words. The Pope demonstrates the concept of obedience, treasured so deeply by the Church, through his actions following the noncompliance of subjects. One example of this is the Pope’s reaction to Michelangelo’s blasphemous sonnet ; he immediately rebukes him for his lapse in deference.The Pope’s demand of complete and utter submission to the Church demonstrate the emphasis on unquestioned obedience to the Pope (and likewise to the Church). Another instance is the Pope’s encounter with the French ambassador; the Pope angrily tells him that he will stand no interference from the French king in Church matters. The Pope’s harsh reprimand once again points to the importance of undisputed conformity to the Church’s words; it was a vital segment of their society .The Middle Ages was a time of fear and uncertainty, of conflict in discord; the Church was the backbone of Middle Ages’ society, and kept daily life running as smoothly as possible—but was successful only because the people obeyed. Without obedience, their lives would have come to sudden and abrupt halt. As a Greek playwright put it, â€Å"Obedience is the mother of success and is wedded to safety†. The Chur ch thought the same way, and for all the right reasons—it just held on to these beliefs too long. An equally important value Pope Julius II exhibits is that of punishment, often a result of disobedience, mostly in his speech.An illustration of this value is shown in the same encounter previously mentioned with the French ambassador; the Pope, angry at the French king’s hypocrisy and lack of respect for the Church, thundered, â€Å"Let him learn that I too carry a stick. Let him learn that I am the Pope! † Through his angry threat to the king, the Pope reveals to the ambassador and the viewer that he is not afraid to use force to establish his authority as pope. Furthermore, the Pope, when he hears that Michelangelo has disappeared, he is outraged, and maintains his ground: â€Å"He will paint it or he will hang! the Pope exclaims. Through his threats to Michelangelo, the Pope reinforces the Middle Ages’ belief in the power of punishment; a disorderly soc iety such as theirs could not have existed very long without some form of law and order. The Church used punishments to enforce discipline in an uncertain world; It was the only method that prevented the spread of immorality. Even a highly-acclaimed Renaissance man agreed with the concept, reasoning, â€Å"He who does not punish evil commands it to be done. †

Key Characteristics of Effective Leadership in Practice Essay

Key Characteristics of Effective Leadership in Practice - Essay Example A leader is an individual with the major influence in a group, whose role is to get others to achieve organizational goals. But 'leadership' like many other key concepts in management, tends to be viewed differently; depending on whether the orientation is behavioral, economic, or managerial. Ordway Tead has defined leadership as "the activity of influencing people to co-operate towards some goal which they come to find desirable" (Anon., 1999). According to George R. Terry, "leadership is the activity of influencing people to strive willingly for group objectives". Robert Tannenbaum defines the leadership as "interpersonal influence exercised in a situation and directed, through the communication process, toward the attainment of a specialized goal or goals" and Koontz and O'Donnell state that "leadership is influencing people to follow in the achievement of a specialized goal" (Harold Koontz, 1959). A review of these and other writers reveals that most management writers agree that leadership is the process of providing direction in group activities and influencing others to achieve group objectives in a given situation. From this definition of leadership, it follows that the leadership process is a function of the leader, the follower, and other situational variables i.e. L= f (i,f,s) (Hersey, 2010) Although influencing others for attaining group goals is the essential function of a leader, some of the important elements which can make the process of leading effectively is that firstly, one who leads is a part of the group, and yet he must maintain his separate identity if he is to continue to lead. Secondly, leadership contemplates interpersonal influence and close man-to-man relationship. It is rooted in feelings and attitudes that have grown out of reactions of individual personalities to each other. Thirdly, it is a dynamic and ever-evolving process; a manager must lead continuously. Finally, it involves directing, guiding and influencing the behavior of individuals and groups so that future actions and behavior are modified in the right direction. These four elements lie at the heart of a strategic leadership process where a manager is a leader directs, guides and influences the behavior of the employees keeping in mind the present and future business strategies of the organization and modifying and directing the employee behavior/performance in the right direction through the right means. This assumption would imply that for an effective leadership process it is crucial that a leader must be in a position to understand and evaluate the strategic intent of the firm and a leader must have the personality and attitudinal qualities in order to lead. As stated earlier that for an effective leadership process a leader must be knowledgeable so that he can evaluate the business strategy and direct the performance of the employees, it becomes the central reason to understand why managers can make good leaders (Senge, 1990).  

Associated and Joint Venture Essay Example | Topics and Well Written Essays - 3750 words

Associated and Joint Venture - Essay Example The partners all sit on the joint venture corporation's board, and together have been able to provide the community with a much-needed resource. Therefore, a joint venture may be a corporation, limited liability Company, partnership or other legal structure, depending on a number of considerations such as tax and tort liability. A joint venture is often seen as a very viable business alternative in this sector, as the companies can complement their skill sets while it offers the foreign company a geographic presence. Studies show a failure rate of 30-61%, and that 60% failed to start or faded away within 5 years. (Osborn, 2003) It is also known that Joint ventures in low-developed countries show greater instability. Some countries, such as the People's Republic of China, require foreign companies to form joint ventures with domestic firms in order to enter a market. This requirement often forces technology transfers and managerial control to the domestic partner. This detailed Report provides an Earnings and Dividends history for Honda Motor Co., Ltd... Tabular results include up to a ten-year history of "as reported" Earnings per Share and Dividends per Share plus a calculation of the amount of earnings paid out over the year in dividends (i.e. Payout Ratio). Earnings and Dividends are presented on both a Quarterly and Annual basis. An annual Percent Change factor is calculated for both Earnings and Dividends. Honda Motor Co., Ltd.. The Group's principal activities are to manufacture automobiles, motorcycles and power products. The Group develops and manufactures a wide variety of products, ranging from small general-purpose engines to specialty sports cars that incorporate their internal combustion engine technology. The Group also provides financing for the sale of its motorcycles, automobiles and power products. The Group has got 319 subsidiaries and affiliates. The Group operates in the following four segments: Motorcycle business, Automobile business, Financial services and Power product and other businesses. The Group's major trademarks includes HONDA, ACURA, ACCORD, CIVIC, FIT, ODYSSEY, CR-V, PILOT, MOBILIO, ELEMENT, STEP WGN, MDX, STREAM, LIFE, ACTY, VAMOS, THAT'S, CUB, WAVE and GOLD WING. The Group has subsidiaries throughout the world including North America, Pakistan, the Philippines, India, South America and Europe. Either Associate or Venture Management is focused on the skills and practices required to manage the rapid growth of new business in highly dynamic environments. These environments are often, but now always, characterized by rapid technology change. Associates are usually identified with the following principles. A holding of 20% or more of the voting power, directly or through subsidiaries, would indicate significant influence unless it can be clearly demonstrated otherwise. If the holding is less than 20%, the investor will be presumed not to have significant influence unless such influence can be clearly demonstrated. [IAS 28.6] .The existence of significant influ

Child abuse Essay Example | Topics and Well Written Essays - 250 words

Child abuse - Essay Example In this regard, the role of school nurse is very important. A school nurse interacts with children on regular basis; therefore, she should have sufficient knowledge about different child maltreatment laws. If the nurse finds any sign of maltreatment, she should immediately report to CPS (Child Protective Services). The CPS will investigate the matter in detail. Moreover, the practice of school nurses and its standards also emphasize on reporting maltreatment incidents and taking adequate actions against child maltreatment (American Nurses Association (ANA) & National Association of School Nurses (NASN, 2011). Society has observed Children’s maltreatment at all levels. However, in schools nurses can control it significantly. Therefore, nurses have greater responsibilities regarding their growth in education and learning relevant laws. Clearly, their better understanding will lead the society towards an excellent and maltreatment-free society. USDHHS, (2010). (United States Department of Health and Human Services), Administration for Children and Families, Administration on Children, Youth and Families Children’s Bureau. Child Maltreatment (2009). Retrieved from http://www.acf.hhs.gov/programs/cb/pubs/cm09 /

Analysis of Environmental Issues Essay Example | Topics and Well Written Essays - 500 words - 1

Analysis of Environmental Issues - Essay Example This has led to a rise in the processes of energy production. The mining and burning of coal account for a few processes which are used for the purpose of energy production. The impact of coal on the environment is an issue of environmental concern. It serves as a threat to the environment owing to the production of hazardous substances which tend to alter the normal environment as well as lay effects on the health of the individuals (Finkelman et al 1999; Hill 2010). The burning of coal takes place in houses for domestic purposes in third world countries where there is the unavailability of gas. This is accompanied by the use of coal as an energy source for industries across the world. The process of coal mining precedes the process of coal burning. It is the procedure used for the extraction of coal. The processes of coal mining, as well as the burning of coal, lead to the release of harmful substances into the environment. These include carbon dioxide, nitric oxide and sulfur diox ide which are all harmful to the environment (International Labour Office et al 1994). Coal mining should be a regulated process and the sites should be away from places where people reside. Strict regulations should also be followed in these areas to prevent exposure to individuals. Ash should be deposited in safe sites where they are away from the water reservoirs to prevent contamination.

Star Alpha Medicines Essay Example | Topics and Well Written Essays - 1500 words

Star Alpha Medicines - Essay Example An example of a situation that human could suffer from his own innovations in the field of medicine is the case involving a drug called TGN1412 in England, where 6 lives were threatened in March 2006. This incident highlighted ethical issues in clinical study design and safety monitoring. The main stakeholders in the case given include the StarAlpha Medicines, with its research and Development Department directly involved, and Country X with the direct participation of its citizen specifically the poor women who will be the potential subjects of the clinical trials to be carried out. StarAlpha Medicines could benefit a lot if the CEO's suggestion will materialize. The said pharmaceutical company, as the future main distributor of the drugs being developed, will be able to achieve skyrocketing sales. Also, if the strict procedures in clinical trials being observed in Europe will not be followed and taken for granted, instead it will be carried out in country X where a more favorable conditions for clinical trial are offered, it will be an effective mean of cost-cutting on the part of the pharmaceutical company - less expense but big revenues. Country X on the other hand, will reap both the positive effects and the possible negative outcome of the test. If the drug will be administered to poor, sick women, and the result will be successful, then Country X has found a cheap and easy way of providing treatment to its sick citizens. However, if the wellness and safety of the women to be subjected to the study will be overlooked, instead of being recipients of good health and a cure to their illness, they will be exposed to potential and real health risks. It could be possible that their health will be more endangered or that their system could possibly develop a negative response to the drugs which could then end to severe complications. Administering the drug without following a strict procedure in taking the needed test for its effectiveness and safety could be reasons for overlooking important concerns to its effects to the human body. A series of physiological reactions could take place beyond the control and knowledge o f the pharmaceutical industry. Problems not anticipated by the Research Department will be to the expense of the patients' welfare, the poor citizens desperate for cure to their illness are the ones who are always at risk, the ones who will mostly suffer the consequences of irresponsible clinical trials. Clinical trials, obviously subject human life into studies with the objectives that meaningful outcome will be achieved or for hypothesis being tested to be proven or disprove. These trials involve people - it could be a mother with kids leaning on her, a father with a family depending on him, or a boy who spends his day in the hospital bed when he should have a cheerful and sunny day in the park. These subjects are people with hearts that beat, with life worthy of utmost respect. And so, that's why ethics in the practice of medicine need to be of important considerations. Ethical considerations could be influenced by philosophical, religious, moral or legal perspectives and beliefs. In the conduct of clinical trials, one of the important elements to be

Satellite Office Team Essay Example | Topics and Well Written Essays - 2000 words

Satellite Office Team - Essay Example On a different perspective, a team is collection of people having a common goal (Salaman, 2000; p. 99). From this perspective, it therefore follows that in teams individuals recognize that in order to attain personal success there is need for collaborative success. In teams, individuals are interdependent and significantly contribute their individual skills that culminate into end success celebrated as a team’s victory and not individual’s victory. The following is a report showing how as the manger of a Satellite Office Team will both organize and lead the staff. Satellite Office Team is a group of individuals, comprising of newly employed persons charged with responsibility of providing cost-control services to a client for a construction project (Mullins & Christy, 2010; p. 209). This Satellite Office Team comprises of eight full-time members, one being the manager, others are Quantity Surveyors, secretariats, and administrative supports. One striking feature with th is new team is that all staff except the manager are new appointments meaning that they have either never worked together as a team or have no idea of what it means to working as a team (Rollinson, 2004; p. 99). This report therefore is a proposal on various steps, directions, and activities applicable in order to enhance team performance. Organising and Leading the Satellite Office Team Notably, the Satellite Office Team requires a vibrant and cohesive manager with capabilities of enhancing team’s cohesiveness and performance. In order to achieve this, such a manager should embark on two major aspects of enhancing team cohesiveness and performance; working environment, and organisational. Leading and organising Satellite Office Team will require effective leadership and management and HR policies and procedures on the side of organisational and nature of tasks, physical setting, and communications on the other side of working environment amongst others (Capon, 2003). The fol lowing discussion describes how each of the aspects of organising and leading a team is applicable by the manager. Leadership and Management Mullins and Christy (2010; p. 373) define leadership as a mutual relationship that exist between a group of persons where one person influences the behaviour, actions, and performance of the other members of a group. In this case, the first concept that the manager should look into in a bid to promoting the actions of the Satellite Office Team is providing leadership (Mullins, 2006). It is true that within contemporary environment the nature of work is changing from the classical emphasis on enhancing performance through close control to a newer environment that looks at accomplishment of tasks through coaching, supporting, and empowering workers (Mullins & Christy, 2010; p. 373). Consequently, leadership role is changing concerning leading and organizing different teams in order to accomplish responsibilities bestowed against such a team. Atta ining set objectives and aims within a team is very essential not only to the team members but also to the leader. There is no doubt that a team is a mirror image of a leader upon which he or she will use to assess his or her capabilities regarding giving effective direction. In any case, group successes and failures are attributable to qualities and

A Farewell to Arms by Ernest Hemingway Essay Example for Free

A Farewell to Arms by Ernest Hemingway Essay Hemingway and the Struggle of Masculinity in WarMen in A Farewell to Arms and For Whom The Bell TollsThe name of Ernest Hemingway has long been associated with the idea of a strong, stubborn man who is very socially inept. In both A Farewell to Arms and For Whom the Bell Tolls, we are introduced to an extremely cold, unfeeling character and we see how they evolve from one type of man into another. Frederic Henry and Robert Jordan are both Americans serving overseas in some conflict, Henry being in World War I and Jordan in the Spanish Civil War between the fascists and communists, and they originally see these conflicts as a way for them to prove their manhood. They soon realize that war is not meant for all people and that it should not be glorified. They either die for their new ideas or simply vanish from our world into a realm of nothingness. This transition needs to be analysed more closely in order for us to understand it better. In A Farewell to Arms and For Whom the Bell Tolls, we see how the main character is, in the beginning, a cold and sometimes insensitive person who loves the idea of war. In Arms, we see how Henry is a calm, calculating man who tries to live up to the Western impression of how a man should act. In American history, men have tried to reassociate themselves with a deeper meaning of manhood as a way to prove to themselves that they are acting like a man should: A broad spectrum of American men soon came to view war as the only way to cure a hopelessly flagging national masculinity(Donnell para 35). In the beginning, Henry the confidence of a man who is able to survive anything by himself and not show any emotion about it. War itself is a glorious game to him that is a test of manhood, a way for him to prove himself to the world and still be able to walk away from it: Well, I knew I would not be killed. Not in this war. It did not have anything to do with me. It seemed no more dangerous to me than war in the movies (Arms Detzler 237). Henry is a man who thinks that he is unable to be harmed and tries to live a life that is morally correct while struggling through a chaotic world. The Austrian mountains around Henry are full of temptation(ie bawdy houses) and yet he never visits them. Also, he is surrounded by constant barrages of shellfire and wounded, since he is an ambulance driver, and never shows any emotion towards these men. To him, they are simply chess pieces and he is the ambulance that comes to take away the wounded from this  great game. In Tolls, the main character is an American teacher, Robert Jordan, who is fighting in the Spanish Civil War. He is only in the mountains because he sees war as a glorified game for men only. When he is confronted with a task, such as blowing up a bridge to slow down enemy troop movements, he does not think about it and only focusses on what he needs to do: He would not think about that. That was not his business. That was Golzs business. He had only one thing to do and that was what he should think about and he must think clearly and take everything as it came along, and not worry. To worry was as bad as to be afraid. It simply made things more difficult(Tolls 8). He distances himself from the men he may have to kill and dehumanises his actions, allowing him to succeed at his job without showing any emotion or weakness. Jordan sees war as a mans job and that women have no place in it. When he first meets Maria, he tries to hide his feelings for her. He says that she should not be in the mountains with the guerillas and tries to hide how he feels an attraction to her when he looks at her. Jordan sees his emotions as a weakness and buries them deep down inside of himself, only to have them rise up later on in the novel. In conclusion, both Henry and Jordan begin as calm, cool, calculating men struggling to prove to the world who they are. These men live by a strict code of honour, chivalry, honesty, and courage, allowing their soul to survive many tough times. They originally see a war as a way to prove themselves but this soon changes. Detzler 3Towards the middle of both Arms and Tolls, we see how both Jordan and Henry become confused and disoriented by the events around them. They are faced with tough choices and are forced to reevaluate their beliefs. In Arms, Henry is wounded during the Italian retreat and is sent back to a hospital for recovery. There, he sees his helplessness as a sign of his weakness and feels that he should not have been hurt. After recovery, he returns to the front but becomes trapped with few other men from his battle group. After the men refused to help him in their struggle to make it back, Henry shoots them at point blank range in an effort to encourage the men to work harder. After this, Henry himself is almost executed after being  mistaken for an Austrian. His near-death experience during his escape caused him to reassess his beliefs because he is beginning to see that men are not meant to try and slaughter each other. He flees the army and gives in to his desires to see Catherine, a sign that he is going back on his belief that a man should never show any emotion. Henry travels to Switzerland with Catherine and tries to live out a normal life there, but now he is a confused man struggling with internal demons about his actions: The war seemed as far away as the football games of some one elses college. But I knew from the papers that they were still fighting in the mountains. . . . (Arms 277). Henry still remembers the men that he left behind at the lines and still wishes to be with them, fighting against a common enemy and united through courage, bravery, and the desire to stay alive. In Tolls, Jordan struggles with his ideas of courage and bravery as he is faced with various situations leading up to the destruction of the bridge. At different times, he is tested by other men, such as when he is forced to kill an enemy soldier who is actually just a boy. This action causes Jordan to rethink how war should be fought: should it be a cruel, merciless battle between soldiers and civilians, or should the young and innocent be spared, even if it is a sign of weakness. Also, when El Sordo and his men are trapped by the Fascist Army, they are left alone Detzler 4to fend for themselves, as to not expose the revolutionaries true numbers. Jordan wishes to go and help them because they are his comrades, but if he is to that, then he would be killed because of what some would call courage and what others would call stupidity. He is faced with either death or living a life of shame. El Sordo himself thinks the same as Jordan, wanting to die a glorious death since he knows that he should want to run away from the Fascists: Dying was nothing and he had no picture of it nor fear of it in his mind. . . . Living was a hawk in the sky. Livng was an earthen jar of water in the dust of the threshing with the grain flailed out and the chaff blowing. (Tolls 313). El Sordo does not fear death because he accepts that it is an inevitable part of life. Both Henry and Jordan begin to have second thoughts of their long held beliefs that men should be cold, merciless soldiers and start to wonder if their new ideas about wanting to be afraid are the ones they should listen to guide their lives. At the end of the novels, both Henry and Jordan face death, either directly or indirectly caused by war, and try to cope with it. In Arms, Henry is faced with the death of his wife and child in Switzerland. During child birth, Catherine develops complications and needs to be heavily medicated to numb the pain. Their child is still-born and Catherine soon after dies from massive blood loss. The loss of Henrys wife forces him to think about how he has lived his life. He begins to wonder if it was worth it shooting those men for refusing to help him. He questions if he should have even joined the army in the first place. Henry even begins to think that perhaps the war is not some game and that even the innocent can be affected by it. He simply retreats back into his own thoughts because he cannot face the world anymore. Henry displays such self control that it cannot be healthy. He is trying to not show any weakness, an idea that he has always held to be true, even though he does not want to glorify war anymore: Such illustrious-control is a visible expression of the self-discipline, knowledge, skill, and poise a man must Detzler 5achieve-as well as the honesty, courage, persistence, and stoic endurance he must possess in order to confront the vicissitudes of his life and the inevitability of . . . death on his own terms and with honour (Miles para 9). Henry develops a strong resolution towards death and does not feel anymore that war, a vast death machine, should be promoted since it can hurt even the most innocent people in the world, such as unborn children. He then proceed to vanish from this world and become like a walking zombie, unable to move on with his life but unafraid of anything anymore that might threaten him since he has already lost what is most precious to him. In Arms, Jordan is faced with death at the end of the novel in many different ways. His friend Anselmo is killed during the bridge demolition while trying to protect Jordan. Anselmo himself did not like death but was willing to face God if it meant the completion of Jordans task. Jordan himself is gravely injured while trying to flee from the Fascists and resolves to take out as many as he can before he dies. Jordan does not show any weakness towards his friends, even though he is terrified and wants to run. Jordan changes from seeing death as something far away as something that affects  everyone. It is a chance for Jordan to redeem his past life and try to come to grips with how he sees death and war. He realizes that he has lived his life wrong and that the war that he is fighting in is not the one he thought he would be fighting for. Jordan originally thought that he was fighting to save the Spanish people from the Fascists but he eventually realized he was not fighting to save the people but rather to replace one corrupt leader for another. He then comes to accept that he will die soon and waits for his time on Earth to end, hoping to take an enemy with him when he goes:Dying is only bad when it takes a long time and hurts so much that it humilates you. . . . [T]here is something you can do yet. As long as you know what it is you have to do it. As long as you remember what it is you have to wait for that. Come on. Let them come. Let them come. Detzler 6Let them come! . . . And if if you wait and hold them up even a little while or just get the officer that may make all the difference (Tolls 468-470). To Jordan, death is an inevitable part of life and now he is dedicated to taking someone down with him. His part in war is over forever but he does not want to just fade away. He understands that war is glorious but if the next man is an enemy, that man is marked for death. Therefore, both Henry and Jordan come to understand death better and to know that war is not a glorious event. War is simply a big political game with the small people taking most of the fall. In conclusion, we see how both Henry and Jordan have changes brought about to their perceptions of war. They originally join their cause simply because it is something that all men were doing at that point in life. War was someplace that boys could go and become men. War was some far off land where men would run towards each other twice, shake hands and become friends again. Henry and Jordan soon see that war is nothing like this, with innocent people being killed simply because they are in the wrong place at the wrong time. Both men evolve from their original selves and change their ideas about life and death. Henry and Jordan lose a part of themselves during their battles, becoming better men in the end. They may be alone in the world but they are better men than they originally were: [T]he individual is on his own, like a Pilgrim walking into the unknown with  neither shelter or guidance, thrown upon his own resources, his strength, and his judgement. Hemingways style is the style of understatement since his hero is a hero of action, which is the human conditon (Hallengren para 17) These men, even though sometimes shallow, exhibit many qualities that both genders should live up to: honesty, courage bravery, morality, intelligence, affection, pride and sometimes sentimentality. These are the qualities that allow the two main characters to see through the fog of war and come to the basic conclusion: war is not meant for all people to be involved in and it should not Detzler 7be put up on a pedestal but rather looked upon with a logical mind. Even though peace is a lofty goal, it is very unlikely for humanity to succeed in achieving world peace. Until that day, war will be an everyday aspect to our lives and we need to step back and take another look at it. We need to stop viewing war as a big game and see it as a big political game, one that is not meant to help the little people, just like Henry and Jordan learned. Works Cited Donnel, Sean M.. Hemingways Short Fiction and the Crisis of Middle Class Masculinity. [Online] Available http://www.elcamino.edu/Faculty/sdonnell/hemingways_ masculinity.htm , May 12, 2006. Hallengren, Anders. A Case of Identity: Ernest Hemingway. [Online] Available http://nobelprize.org/literature/articles/hallengren/index.html , April 21, 2006. Hemingway, Ernest. A Farewell to Arms. New York: Charles Scribners Sons Publishing Company, 1957. . For Whom the Bell Tolls. New York: Charles Scribners Sons Publishing Company, 1968. Miles, Melvin C.. An Introductory Overview to Hemingway. [Online] Available http://www.elcamino.edu/Faculty/sdonnell/hemingway.htm , May 10, 2006.

Tram Accident and Alcoholic Beverages Essay Example for Free

Tram Accident and Alcoholic Beverages Essay Car accidents happen every day, and while some are inevitable, many are preventable. Although, in recent years, a number of innovative campaigns have been arranged to avoid car accidents, car crashes occur frequently. Mostly, car accidents occur due to rash and careless driving. Road accidents also happen sometimes due to disorderliness and lack of patience. So how can you prevent a car accident? The answer is very simple, use common sense and obey the rules of the road. First step in order to avoid car accidents is not to drunk because being in under the influence of drugs or alcohol affects vision, reaction time and attention. the best decision is to Choose a designated driver, Decide who is going to drive before you go out, and make sure that person do not drink any alcoholic beverages. Furthermore you should call a taxi. . If nobody in your group is sober, take alternate transportation. Many of the fatal accidents are because of drunk driving. However, drunk driving is completely preventable. Another important thing that should be considered is to put on seat belt while driving. Wearing seat belt would be annoying for many people. But, this is highly vital, as wearing seat belt would reduce the chances of road accidents. Not only drivers, passengers including adults and kids are also recommended to put on seat belt. This will reduce the risk of a serious injury if you are involved in a car accident. These tips are all just common sense. They seem like such simple actions, but they can cause or prevent an accident. It just depends if the driver of the car, follow the rules of the road.

Developing a Professional Identity as a Teacher

Developing a Professional Identity as a Teacher To me, motivation is the first and foremost driven force for a teacher to develop professional identity. If a person does not have the ambition for a profession, it is easy to drop the struggle in vein. Motivation can persist in form of altruistic, intrinsic, extrinsic reasons or combination of all among teachers to choose teaching as a profession. In an explanatory way, altruistic reasons: deal with seeing teaching as a socially worthwhile and important job, a desire to help children succeed and a desire to help society improve (Coulthard, 2000, p. 117, as cited in Thomson, Turner, Nietfeld, 2011). On another hand, intrinsic motivation is doing an activity for its inherent satisfaction rather than for some separable consequences. In contrast, extrinsic motivation is defined as doing an activity for the attainment of a separable outcome (Deci Ryan, 2000, p. 56, as cited in Thomson, Turner, Nietfeld, 2011). Vanessa, Early Childhood Teacher concluded that, passion to work with child ren and inspiration from teachers with whom she had worked or who shaped her educational degrees are the reasons to build an aspiration in her to choose teaching. To build a different bonding with the children and their parents along with an aim to keep the children the way they are have become the eternal visions to make a different difference in teaching sector, according to Vanessa (Vanessa, February,2015). On another note, Christine, Secondary School Teacher argued that, even though teaching was never a chosen profession beforehand, gradual interaction with learners in special education sector triggered herself to join teaching later on. Even though initially teaching was a platform to expose own creativity through making lesson plans or content structure, on the long way to journey, teaching had become synonymous of love for the students. To her, it is the best to become a mentor to show guidance being with them instead of having a superior position over them and this is how a teachers professional identity must develop by providing a sense of belongingness (Christine,February, 2015). So, visibly through the lens of shared experiences, for Vanessa, altruistic and intrinsic motivation have interplayed successfully where she held a desire to benefit children alongside the self-less affection for teaching, as a profession whereas in Christine, Intrinsic motivation made her heart placed into teaching. However, followed by motivation in the row second comes experience which is kind of an aspect, never to devalue in anyway. Experience which emends the professional identity of a teacher over time through increased knowledge and practice. It is the proficient journey which enacts professionalism of a person over others in a row. As a result of experience, teachers seem to have developed rich, well-organized knowledge bases that enable them to draw readily on their past experiences (Calderhead, 1996, as cited in Beijaard, Verloop, Vermunt, 1999 ). In this regard, arising frequent questions, taking risks, listening to the unheard sayings of children, and most importantly developing a relationship with colleagues to learn better are few steps to brighten as a pre-service teacher Christine (February, 2015). And these precious responses cannot be retrieved from anyone except having a profound professional identity enriched with experiences of trials and errors. This are experiences which help the teacher to realize which teaching methods will be useful or what content should be modified to feed the learners need efficiently. And also, the perk of experience lies in the fact that anyone can use experiences related to other aspects of life in teaching whenever needed and it is visible when Christine concluded that she had used problem solving skills of another course into her English teaching lessons. Another finding reveals that the experiences the participants had and the people they met during the teaching practice period were vital in shaping the way they valued themselves, including their commitment, motivation and the satisfaction of becoming a trainee teacher(Khalid, 2014). Learning theories shape the nature of learning, hence comes teaching. Teachers need to try, practice, and amend different theories of learning to finalize which suits the best for proper learning of the students since profound teaching is theory driven. Vanessa(February,2015) argues that Sociocultural frame of learning theory has made difference in her teaching because of which she turned out to be more accessible to childrens families than before; such theory complied her understanding of learning which is relational to the background of a student along with several other factors and materials of teaching itself. It had become easier for her to teach when her learners became more aware of their social and cultural existence where they belong to. Likewise, different learning theories may tailor the classroom teaching for another teacher. For example, Christine(February,2015) points out that Vygotskys theory has helped her to recognize her students individual goals to assess where the y are at present and where they need to be by moving forward. It has given her a wisdom of evaluating her learners along with summative and formative assessment of having personal conversations with them to recognize their skill levels. On a beneficial note, it helped to compare between where the students thought they were and where she thought they were and making further changes accordingly. Pedagogy is an umbrella term under which factors of different paradigms exist each of which are equally a necessity to develop a professional identity of an educator. It is the quality of pedagogy that most directly and most powerfully affects the quality of learning (Department of Education and Training [NSW] 2003, p. 4, as cited in Moss, 2016, p. 38). It vastly is a combination of how to teach and what to teach to the learners which determines the professional identity of a learner severely. It variably also includes physical and emotional environment in the class, class rules and discourse of the class, structure of groups works or working as groups (Nirenjan, 2017). In this regard, collaborative pedagogy helps to determine class rules which can lead to consistent discipline by providing dignity and respect to everyone to ensure social environment of a class by assuring proper class culture.

The Things They Carried by Tim OBrien Essay -- Literary Analysis

The Things They Carried Tim O’Brien This work of art is a war story, with love, tragedy and personal responsibility, giving details of what one carries, survives and ponders during events that take place out of our control. The Thing Things They Carried, by Tim O’Brien depicts human beings just like us that don’t get a choice of what happens around us but how to survive with the things we hold dear that help us make it through. It also shares with us the fear, risk and aftermath of the death of one of their men and the personal responsibility the narrator feels as the loss of one of the men under his care. The setting of the story is integral as it takes place in the village of Than Khe. The war of Vietnam was a tragic, messy war that affected many lives. The setting brings readers to a geographic location that these and countless other men have spent months and years experiencing life and death, tragedy and camaraderie, fear, loss and the ultimate test of character and strength. Without it, the story wouldn’t have the same effect. The use of vivid, descriptions and imagery of the things each soldier has with him gives the readers a better understanding of what the weight load and burden these men underwent. The author describes to us the necessities of what they carried: â€Å"The things they carried were largely determined by necessity. Among the necessities or near-necessities were P-38 can openers, pocket knives, heat tabs, wrist-watches, dog tags, mosquito repellant, chewing gym, candy, cigarettes, salt tablets, packets of Kool-Aid, lighters, matches, sewing kits, Military Payment Certificates, C rations, and two or three canteens of water.† (626-627) Not only did they carry these things, but each man had specific t... .... He would insist on clean weapons. He would confiscate the remainder of Lavender’s dope.†(636) Tim O’Brien’s story depicts human nature of mistakes, guilt, humility, personal responsibility and things we can safeguard against. It doesn’t always mean that we can control life’s events, but we can make choices to prevent these things. It also shows how we cope with the difficult challenges that we face. Lieutenant Jimmy Cross uses Martha to cope, while Ted Lavender uses dope. Henry Dobbins uses food, while Kiowa relies on his faith. The story gives us insight on war, but also insight on human nature itself. Works Cited Literature, An introduction to Fiction, Poetry, Drama, and Writing, X.J. Kennedy, Dana Gioia, The Things We Carried pg 625 How To Tell A True War Story† Metafiction in The Things They Carried, Catherine Calloway, http://web.ebscohost.com

Stagecraft :: essays research papers

Sunrise in my Pocket, an American folk drama originally written by Edwin Justus Mayer, but adapted by Jeffrey Hayden for the Playmakers Repertory Company recounts the epic adventure of Davy Crockett, Tennessee statesman and frontiersman and his subsequent journey to Texas. Davy Crockett, portrayed effortlessly by Playmaker’s leading actor, Kenneth P. Strong, is accompanied by his faithful companion, Crawling Caterpillar, the gallant ex-pirate Hardin, the woman hating Thimblerig, and the man-hating Annie; each part was played respectfully by Douglas Spain, Mike Regan, Jeffrey Blair Cornell, and Jamie Rose.   Ã‚  Ã‚  Ã‚  Ã‚  The success of Jeffrey Hayden’s production should be attributed to the talented cast and their professional zeal that was evident in each individual performance. The main plot, the actual journey and the carefully woven sub-plots, between for example Thimblerig and Annie became the foundation for fun-loving adventure and perhaps in the imagination of the audience greater adventure upon arrival in the Texas.   Ã‚  Ã‚  Ã‚  Ã‚  The audience and thus the play greatly benefited from the use of the thrust stage, extending beyond the proscenium arch, the stage was surrounded on three sides by the audience. The thrust stage moved the action into the crowd; the audience became an extra, part of the play, no longer an audience removed, but an audience part. The stage was also raked, or maintained a permanent slope atop a level auditorium floor. The sloped stage increased the effectiveness of the thrust stage, further projecting the action into the audience.   Ã‚  Ã‚  Ã‚  Ã‚  The task of simulating the American frontier was given to scene designer Narelle Sissons and lighting designer Mary Louise Geiger. Sissons created a beautifully naked set, backed by a grove of trees that was brought to life by Geiger’s gentle moonbeams, water reflections, and campfire light. Not nearly as empty as Samuel Beckett’s Waiting for Godot; however, both sets allow the imagination to improvise and individually interpret the play. Sissons and Geiger created an appropriately classy set and lighting scene that added to the plays performance.   Ã‚  Ã‚  Ã‚  Ã‚  Costume Designer, Marianne Custer, continued with the idea of simplicity while selecting the worn frontier clothing. Annie became the notable standout however, with her tight fitting buckskins. The costume only added to the character, a frontier feminist, Annie could compete with the bravest of males, but was still very feminine and had the beauty only a woman could.   Ã‚  Ã‚  Ã‚  Ã‚  Sound Designer, M. Anthony Reimer, provided the audience with a subtle, yet effective portrayal of backcountry sounds.

Revision for K218

These are the key points in Learning Guide 1: The children and young people's workforce is large and diverse. Its composition raises some important questions about who works with children and in what sort of organisations. Policy and legislation increasingly vary across the UK as devolution becomes more firmly established. It is important to understand the context most relevant to you, but valuable learning can also be drawn from comparing developments in different contexts and countries. Developing the skill of reflection can enhance your learning from the module and day-to-day practice. †¢What are some of the key professional standards used by practitioners across the UK? †¢What are some of the different ways of understanding children, young people, their families and the services that are provided for them? †¢What knowledge, skills and values are required to support ‘good practice'? These are the key points in Learning Guide 2 There are five key themes, emphas ising theories, frameworks or aspects of working with children young people and families, which will recur throughout the module.Practice can be seen as consisting of three intertwined elements of knowledge, skill and values. What constitutes good or effective practice is complex and open to discussion and debate. Attempting to measure good practice through outcomes can play a role in improving practice with children and families but also has some major limitations. 3 †¢How does social constructionist theory help with our understanding of children and families? †¢How does practice involve relationships between children, young people, families, community and society?How does this change across time? †¢What is a social ecological perspective and how can it help us to understand and develop practice with children, young people and families? These are the key points in Learning Guide 3 An ecological perspective is useful for making sense of the complexities that surround working with children, young people and families. Ecological models can support how we think about practice and how we organise practice – including policy, assessment and collaborative relationships such as multi-agency working.Ecological models are not static; they need to take into consideration changes to people, communities and society across time. 4 †¢What are the different levels that make up a web of relationships? †¢What is social constructionism? †¢How is social constructionism useful in understanding how the lives of children, young people and families are constructed? †¢What are the implications of social constructionism for practice? These are the key points in Learning Guide 4Social constructionist theory argues that understandings of childhood, development and appropriate care for children and young people vary between different historical and geographical/cultural/family contexts Viewing development as a stage-based pathway is strongly embe dded in practice and legislation, with understandings of children and young people often based on their age and perceived developmental stage Development as a stage-based pathway needs to be approached with caution as it has implications for some children and young people who are not easily accommodated within the ‘normative' assumptions of the pathway †¢What are some of the broad ways that power operates, as identified by Foucault?

Relativistic Theory of Ethics Essay

One relativistic theory of ethics is situationism. Situationism (also known as situation ethics) was devised by Joseph Fletcher, who was strongly against absolutist theories for instance; legalism and also disliked how religions were taught implying there were some rules that could never be broken, as he thought these rules are too demanding and restrictive. He then created this theory of situation ethics which is seen as the ‘mid way’ because it lies between antinomianism and legalism. Antinomianism is very anti law whilst legalism emphasises the important of law. However, situationism lies between the two as Fletcher was very enthused by making a decision on individual situations. Situation ethics maintains that it’s the consequences of actions which determine whether an action is right or wrong, so it is very much a consequentialist position. Situationists enter each decision making situation with ethical maxims of their community and culture, each they treat with respect. Fletcher proposed that not only the situation guides an individual on what they should do but also the principle of agape (love). In Fletcher’s book he suggests that Christians should make the right choices without blindly following rules but rather by thinking for themselves. Decisions should be made on the sole basis of one rule – agape. Such love involves doing the best thing possible for the other party involved. So maxims could be ignored if they don’t serve agape, for example if a priest is presented by a young lady who is having underage promiscuous sex, the right thing to do would be to insist the young lady uses contraception. This is because the most loving thing to do for the other person is to ensure she is safe. For the situationist the rule of agape is always right. Fletcher created 4 working principles which outlined how situation ethics works. The first one is pragmatism, which states that what you propose must work in practice. Second is relativism, so Fletcher eliminates words like ‘always’, ‘never’, and ‘absolute’. He states there are no objective rules but all decisions must be relative to agape. Thirdly is positivism, which states a value judgement needs to be made, giving the first place to love. Finally – personalism, people are put in first place; morality is personal and not centred on laws, this emphasises the idea that morality is relative to situations. Fletcher put forward 6 propositions which also aid the theory. The first proposition is â€Å"only one thing is intrinsically good; namely love; nothing else at all† Thus, only love is good in itself; action aren’t intrinsically good or evil. Instead they are good or evil dependent on whether they promote the most loving result. Fletcher rejects any statements like â€Å"Adultery is wrong† as the circumstances are always different, and sometimes it may be right for adultery to take place. The second proposition is â€Å"the ruling norm of Christian decision is love, nothing else† Fletcher claims Jesus replaced the Torah with love, also the Ten Commandments are not absolute even Jesus broke them when love demanded it. Love replaces law. The third proposition is that justice will follow from love, because ‘justice is love distributed’. If love is put into practice it can only result in justice. Fourth is that love has no favourites and does not give whom we like preferential treatment. â€Å"Love wills the neighbour’s whether we like him or not† The fifth fundamental principle, love must be the final end, not a means to an end. For Fletcher, the end must be the most loving result. Finally the sixth proposition is that the most loving thing to do will depend on the situation and since situations differ, you can’t say an action will be right in every situation. Fletcher, the good result is that which serves agape love best. Any action that leads to that end is right.

Coffee Shop Essay

The global spread of coffee growing and drinking all started with a curious goat and that’s what legends say. 9th century Ethiopian goat herder Kaldi drank a concoction made from the beans after seeing his energetic goats eat them. The Sufi monks of Yemen in the 15th century were said to drink it as well. During the 17th century when coffee was introduced to Europe, the popularity of cafes followed the same pattern as most coffee houses around the world. It quickly became a venue for people to congregate, exchange views, write poems, plays, and political testaments, conduct business transactions, participate in cultural exchange and often relax with a good book. The popularity of coffee shop had served as a mailing address, because many people were regulars. When you want to go to exchange news, share ideas and get advice, you go to a coffee shop. It has been that way for quite some time. Coffee shops had been places of learning; of making business deals; scientific, literary, political, philosophical, and economic discussions; and even the typical gossip. At the beginning of the nineteenth century nearly all coffee exported on the world market was produced by European colonies. Two-thirds came from French colonies. But despite the fact that the following century would witness what Eric Hobsbawm called â€Å"The Age of Empire† and Lance Davis termed â€Å"high imperialism†, colonialism would cease being important in coffee production. (Though colonies certainly continued to be vital to the production of tea and sugar. ) This occurred precisely at the same time that coffee consumption rose vertiginously in most European colonial powers. Coffee was treated differently than sugar and rubber in the nineteenth century Age of Empire because its low technological demands meant that an independent country richly endowed with the factors of production, Brazil, could begin producing on an unprecedented scale. Cheap fertile land and slave labor allowed coffee prices to plummet after 1820 and remain low until the last quarter of the century creating supply-induced demand. Brazil’s exports jumped 75 fold between independence in 1822 and 1899. World consumption grew more than 15 fold in the nineteenth century. Consumers were not very price conscious because they were long buffered from recognizing the price. If they drank in cafes, they were unaware of the type of coffee they were drinking. As the price of one sort rose, cafe owners often blended in cheaper substitute grades rather than raise their price. he same seems to have been true for grocers. Rather than risk losing their clientele, they competed on blends, not on price. They also sought to keep prices constant. Price rises were often not passed on to the consumer. Instead, cheaper blends were used or grocers reduced their profit margin. Moreover, as coffee sipping became customary and even habit-forming, it was transformed into a necessity for many. As a result, coffee in the twentieth century became price and income inelastic. Thus we are presented with the irony that the international coffee market at the turn of the twentieth century, one of the world’s largest commodity markets, was relatively price inelastic (within in a reasonably large range) at both the production and the consumption end, though profit-driven commercial and industrial intermediaries were extremely conscious of price. In other words, it was quite imperfect. The Philippine Coffee Company (PCC) says the first coffee tree was introduced in Lipa, Batangas, in 1740 by a Spanish Franciscan monk and soon spread to neighboring towns of Ibaan, Lemery, San Jose, Taal, and Tanauan. â€Å"Batangas owed much of its wealth to the coffee plantations in these areas and Lipa eventually became the coffee capital of the Philippines. We are one of the few countries that produces the four varieties of commercially viable coffee: Arabica, Liberica (Barako), Excelsa, and Robusta. This is attributed to the country’s climate and soil ranging from the lowlands of southern Luzon to the mountain ranges of the Cordillera and Mindanao. â€Å"In 1880, the Philippines was the fourth largest exporter of coffee beans, and when the coffee rust hit Brazil, Africa, and Java, it became the only source of coffee beans worldwide,† PCC says. Our glory days as one of the world’s coffee centers lasted until 1889 when coffee rust hit the Philippine shores, coupled with an insect infestation. Production plunged to 1/6th its original amount. By then, Brazil had regained its position as the world’s leading producer of coffee. A few of the surviving coffee seedlings were transferred from Batangas to Cavite, where they flourished. Our ranking fell because many of the coffee growing areas – like rice fields and salt beds of Las Pinas – were eaten by housing and commercial developments. Less area was allotted to coffee because farmers had shifted to other cash crops. Today’s Coffee is one of the world’s most popular beverages. Some claim it is the most widely consumed liquid in the world aside from water. Coffee’s success as a beverage undoubtedly owes both to the caffeine it harbors and to its sensory pleasure. Coffee lovers come to associate the energizing lift of the caffeine with the richness and aroma of the beverage that delivers it. In our culture, bookstores are also seen as social, intellectual and downright hip. Many bookstores are a place of community where people gather and know one another and talk. The atmosphere in a bookstore typically invites customers to relax and browse the shelves. The concept of a bookstore and coffee house is a good combination that will perfectly gives the bookworm persons and a coffee lover the opportunity to purchase their favorite titles and discover new books while relaxing and enjoying a cup of coffee. The Company is then formed because of the said conceptualized idea and inspiration. COMPANY PROFILE The name of the company will be CTB that stands for COFFEE, TABLE, BOOK. The company’s name was originated from the idea of coffee table book which means a hardcover book that is intended to sit on a coffee table or similar surface in an area where guests sit and are entertained, thus inspiring conversation or alleviating boredom. They tend to be oversized and of heavy construction, since there is no pressing need for portability. The Company CTB will be a combination of piles of books ready for reading and a comfortable cafe that provides place for bookworms to sip coffee and talk with their friends while enjoying their books. It is a modern type of library and a much more public place for reading with a twist for having a cafe in it. It is a very interesting place for a person who wants to meet new people who are also interested in reading, studying and exploring new things and ideas through books. The cafe is really just an addition to the whole idea. It gives new impression to reading. Reading with a cup of coffee or tea with you is a lot better than reading without anything to drink or eat. It’s a higher level of coming into a public place to look for interesting books and a cafe with it. TAGLINE â€Å"Cool your coffee and bring it closer to your heart and mind. † Our tagline represents our business in the most promising way. We decided to state it as cool your coffee, â€Å"cool† meaning call your coffee. Cool because we want it to be mind-teasing and catchy so that customers will notice the line and think. Call your coffee and order it in the CTB shop to relax while reading your favorite novels and bring it closer to your heart and mind. Customers will definitely bring it closer to their heart because the coffee goes to the heart and down to the veins of an individual. The heart and the mind as we all know, is really Like Coffee, Table, Books shop, customers will hold our business close to their hearts and mind, remembering every moment they’ve had with us. Every learning they will earn with what they have read, we are assuring them that they will treasure everything we have shared with them forever. LOCATION The CTB store is located in 1199 unit 5 ground flr. Lemon Square Building, Edsa, Munoz Quezon City with the size of 102. 50 square meters. There are adequate parking space and have reasonably priced per square meter. Rental payments as well additional payment will be stated within the leasing terms including the registration of utilities and amenities. BUSINESS DESCRIPTION VISION To become the foremost Coffee shop in the local and international industry providing the best products and high quality experience. MISSION. To create a unique, comfortable and relaxing environment while enjoying the best hot and cold coffee drinks at an affordable price making it perfect. GOALS AND OBJECTIVES †¢ To increase the frequency of customers’ visitations. †¢ To maintain positive sales growth and increase market share. †¢ Increase brand awareness †¢ To open new branches of stores nationwide every year. †¢ To ensure that equipments used for cold and hot coffee drinks are well-maintained and in good condition. †¢ Develop new products and innovate services yearly. †¢ Develop an increase in sales while achieving a status quo state and decrease in marketing expenses. †¢ To create a cozy and relaxing ambiance. †¢ To give seminars and trainings to employees and retain their Standard Operating Procedures. †¢ To improve promotional activities and advertisements quarterly †¢ To listen and implement feedbacks, suggestions and opinions of customers for the improvement and betterment of the business. COMPANY’S FORM OF ORGANIZATION The company CTB is a sole proprietor type of business because the owner’s primary purpose is to generate profit. A sole proprietorship is a business owned by a single individual. This sole owner is responsible for the entire business and accepts complete responsibility for the business’s liabilities, as well as its income. Unlike other legal structures, the sole proprietorship requires less paperwork and is subject to few business restrictions and regulations. ? Characteristics of Sole Proprietor Management and Control A sole proprietorship is operated by a single individual; thus, the sole proprietor has exclusive management and control of the business. Personal Liability A sole proprietor is personally liable for all obligations and debts of the business. Thus, the business assets and personal assets of the sole proprietor are subject to the risks of the business. Moreover, in California, if the owner is married, the martial community property is at risk and subject to attachment by creditors. If the business is conducted under a name which does not show the owner’s surname or implies the existence of additional owners, the owner is required to file a fictitious name certificate and publish a notice in the newspapers. Capitalization There are no rules governing capitalization of a sole proprietorship. Continuity of Existence The sole proprietorship continues as long as the sole proprietor desires to operate the business and is legally competent. If the business owner is adjudged legally incompetent, becomes incapacitated, or dies, the sole proprietorship ceases to exist. An owner may sell the business as he or she chooses. Taxation A sole proprietor is taxed on business income and may deduct allowable business expenses on his or her personal income tax return. ? Advantages of Sole Proprietor Easy formation: The formation of sole proprietorship business is very easy and simple. No legal formalities are involved for setting up the business excepting a license or permission in certain cases. The entrepreneur with initiative and certain amount of capital can set up such form of business. Direct motivation: The entrepreneur owns all and risks all. The entire profit goes to his pocket. This motivates the proprietor to put his heart and soul in the business to earn more profit. Thus, the direct relationship between effort and reward motivates the entrepreneur to manage the business more efficiently and effectively. Better control: The entrepreneur takes all decisions affecting the business. He chalks out the plan and executes the same. His eyes are on everything and everyone. There is no scope for laxity. This results in better control of the business and ultimately leads to efficiency. Promptness in decision-making: When the decision is to be taken by one person, it is sure to be quick. Thus, the entrepreneur as sole proprietor can arrive at quick decisions concerning the business by which he can take the advantage of any better opportunities. Secrecy: Each and every aspect of the business is looked after by the proprietor and the business secrets are known to him only. He has no legal obligation to publish his accounts. Thus, the maintenance of adequate secrecy leaves no scope to his competitors to be aware of the business secrets. Flexibility in operations: The sole proprietorship business is undertaken on a small scale. If any change is required in business operations, it is easy and quick to bring the changes. Scope for personal touch: There is scope for personal relationship with the entrepreneur and customers in sole proprietorship business. Since the scale of operations is small and the employees work under his direct supervision, the proprietor maintains a harmonious relationship with the employees. Similarly, the proprietor can know the tastes, likes and dislikes of the customers because of his personal rapport with the customers. Inexpensive formation and management: The cost of formation of a sole proprietorship is the minimum because no cost is involved in its formation excepting the license fee in certain cases. The management of the business is also inexpensive as no specialists are normally appointed in various functional areas of the business which is the added advantages. Free from Government control: Sole proprietorship is the least regulated form of business. Regulated laws are almost negligible in its formation, day-to-day operation and dissolution. Easy dissolution: Like that of formation, the dissolution of the sole proprietorship is also very easy. Since the proprietor is the supreme authority and no regulations are applicable for closure of the business he can dissolve his business any time he likes. Socially desirable: New and small entrepreneurs can take up business on small- scale basis. There will be no scope for concentration of wealth in few hands. Sole proprietorship continues its operation in almost each and every area of business activity and caters to the need of the society. Further, it provides ample opportunities for large-scale self-employment for rural and less skilled personnel. Thus, it is socially desirable. PRODUCTS AND SERVICES CTB will offer its customers the best tasting coffee beverages in the area. This will be achieved by using high-quality ingredients and strictly following preparation guidelines. The store layout, menu listings and marketing activities will be focused on maximizing the sales of higher margin espresso drinks. Along with the espresso drinks, brewed coffee, as well as some refreshment beverages will be sold in the coffee shop. CTB will also offer its clients, cookies, muffins, sandwiches and bread. On the other hand, the store offerings will be supplemented by small range of books, magazine and other references that customers can read while drinking coffee. PRODUCTS: COFFEE AND ESPRESSO Regular Coffee Americano Cappucino Macchiato *Caramel & Hazenut Caffe Latte Caffe Mocha ICED COFFEE Iced Americano Iced Cappucino Iced Macchiato *Caramel & Hazelnut Iced Latte Iced Mocha Latte NON COFFEE HOT DRINKS Hot Chocolate Hot Vanilla NON COFFEE FROZEN DRINKS Chocolate Mocha Vanilla Cookies and Cream Hazelnut BAKED GOODIES Sandwiches and Breads Muffins Cookies Croissants Donuts PRODUCT RESEARCH AND DEVELOPMENT The Product Research and Development Plan of CTB will provide a clear framework of challenging targets for the consumer over the next years. Strategic view of the needs and opportunities to achieve outcomes that meet the expectations of industry will be the key to the success of this plan. Within the next two years, the company was expected to branch out in different areas of Metro Manila and other provinces. As seasons change, CTB will be offering products that will enhance sales and satisfy its customers’ desires. During summer months, CTB will subsidize lower hot beverage sales with frozen coffee drinks, as well as soft drinks, and other cold beverages. CTB will also have special beverages during holiday seasons. The CTB will carry a variety of quality products that will enable to provide full service delivery to espresso stands and coffee houses that will be offered 1 year after the store was established. The company’s underlying philosophy in selecting products is to choose lines that will bring consistent quality, competitive prices, and product satisfaction to our customers. TARGET MARKET CHARACTERICTICS |CHARACTERISTICS |PRIMARY |SECONDARY | |LOCATION |Nearby school/offices and establishments |Nearby residents of District 1 and 2 of Quezon | | | |City | |AGE |16-35 |36-59 | |GENDER |Male and Female |Male and Female | |OCCUPATION |Students/ Company employees |Entrepreneurs | |STATUS |Middle Class |Upper Class | |TYPE OF BUSINESS ESTABLISHMENT |Schools/ Company offices |Commercial Buildings and Banks | SURVEY QUESTIONS 1. Age_________ Gender _________ Occupation _________ 2. How often do you visit a coffee shop within a month? o 1-2 o 3-4 o 5-6 o 7-more 3. How many cups of coffee do you consume in a day? | | |1 cup per day | |2-3 cups per day | |Greater than 3 cups per day (How many? ) | | | | | |4. What kind of coffee do you usually buy/order? | |Regular coffee | |Espresso | |Latte | |Iced Coffee | |Other____ (specify) | | | |5. Which snacks do you regular purchase? | |Donut | |Muffin | |Cookies | |Sandwiches | |Cake slices | |Pastries | |Other________(specify) | | | | | |6. How much do you spend in each month in coffee shop? | | | |Maximum 1000 | |Minimum 100 | |Average 350 | |Sum 1,400 | | | |7. What is the reason why do you want to go to a coffee shop? | |To release stress | |To study/read | |Social gathering | |Drinking habit | |Others_______(specify) | MARKET SIZE AND TRENDS Coffee is the drink of choice for many people across the world which is the reason why coffee shops are so popular. People love coffee, so many small business people capitalize on this by opening up coffee shops. Some coffee shops provide Internet access so that people can use their laptops while they enjoy their coffee. This is especially helpful for busy students on the go. The coffee shop trend continues because there is a huge demand for it. If you took a road trip across America, you would find coffee shops on just about every corner. While the biggest and most well-known chain is Starbucks, you will also see many mom-and-pop coffee shops or small coffee shop stands. Even gas stations sell coffee to truckers and other travelers on the road. Brazil has by far the most coffee drinkers worldwide, so you will certainly notice that the coffee shop trends are very popular in Brazil. Some people even say that they can smell the aroma of coffee in the air. Coffee with no sugar or added creamers has no calories, and coffee shops have come up with the trend of offering many coffee drinks and treats that are low-fat. Our generation grew up thinking of coffee as a morning pick-me-up and after dinner drink for adults only. The 18-24 year old group has a different view of coffee, thanks to the coffee shop culture. Where older generations gathered at the local soda shop, these kids made the local coffee shop their afternoon hangout. Starbucks and other local chains improved their coffees with flavors, sugar and many creams. This makes their coffee more appealing to the younger crowd. As those kids graduate from high school and move on to college, they’re finding that their love of coffee moves along with them. MARKETING STRATEGY CTB’s marketing strategy will be focused at getting new customers, retaining the existing customers, getting customers to spend more and come back more often. Establishing a loyal customer base is of a paramount importance since such customer core will not only generate most of the sales but also will provide favorable referrals. †¢ PRODUCT LINE. | | | | | |COFFEE |NON COFFEE HOT DRINKS |NON COFFEE FROZEN DRINKS |FOOD | |Iced Coffee |Hot Chocolate |Chocolate |Sandwiches and Breads | |Latte |Hot Vanilla |Mocha |Muffins | |Frap | |Vanilla |Cookies | |Espresso | |Cookies and Cream |Croissants | | | |Hazelnut |Donuts | †¢ POSITIONING The company will be positioned as a brand providing high quality products at reasonable prices for busy, mobile people whose time is already at a premium, but desires refreshing beverages in a welcoming space that fosters a warm, comfortable and professional environment. †¢ DISTRIBUTION CHANNEL Distribution channels move products and services from businesses to consumers and to other businesses. Given the importance of distribution channels along with the limited resources generally available to small businesses it is particularly important for entrepreneurs to make a careful assessment of their channel alternatives, because an effective channel of distribution strategy is also a major contributing factor for the success of any business entity to be established. Raw materials will be purchased from the suppliers and then delivered to the house of the sole proprietor for storage. The ingredients needed for the production of the final product are made available at the food stall processed into a final product to be served to the customers. The proposed business can offer and acquire sales directly from the market because it has the advantage of having the direct contact with the consumer. †¢ ADVERTISING AND PROMOTIONS We would adopt the following promotion strategies: o Loyalty Cards. o Coffee Feedback Cards o Refills only half the price o Coffee tasting event promotion o Seasonal product promotion o Meal-Focused Promotions o Provide Complementary Services and Products o Print Advertisements in different designated locations o Social Networking (engage fans in twitter, Facebook, Youtube and other photo sharing sites. ) MANAGEMENT PLAN Background and primary responsibilities of the management team In any business, employees have important roles in an organization towards achieving the business’s goal. The management aspect of COFFEE,TABLE,BOOK or CTB is composed of proposed techniques and strategies that will be used for the improvement of its employees. These can be done through proper hiring and training of workers. Every employee have their specific duties and responsibilities in building up a business. There will be a designated work and section for each of them in a period of time. The shuffling of assigned tasks are expected for the employees’ versatility and for them to be an effective, efficient and knowledgeable about their jobs. With proper utilization of its resources, it would be sure that the company will yield its expected return of income. The success of this project lies on the efficient and effective use of human resources in the following functions of management such as planning, organizing, directing and controlling. The top management of the business shall carry out its responsibilities by governing its employees and being responsible in taking in to actions the policies of the company. Also, they will be in charge of monitoring and supervising the trainees and former employees as well. It is very substantial to know the capacity and capability of the people working inside the organization and their manner of interrelationship with other employees as well as with the management. A manager will look after the employees and will assure that every employee are working and striving for the business standards. Overall, every person shall work effectively and contribute skills in order to achieve success of the organization. CTB Coffee,Table,Book [pic] by: Busita, Lorica R. Dionco, Criselda Marie A. Dumencel, Roshell B. Reyes, Jenny Lyn M. Rivera, Juvia Katte M.

Capitalism and Alienation: The Foundation

The development of capitalism can be correlated with the economic development in the West. Capitalism allowed innovation to take precedence over traditional forms of labor and business. It replaced these traditional forms because capitalism was by nature a flexible and adaptive economic system. By incorporating competition in its rubric (a sign of flexibility), it was able to encourage the private sector to invest more in the market, resulting inevitably to increased public welfare. It was also this competition that allowed innovation to develop. By increasing the number and quality of players in the market, economic collusion was prevented, and hence this forced all firms to formulate efficient means to capture a significant portion of the market share. Because other firms would want to â€Å"get† the same portion of the â€Å"pie†, their relative share in the market remained the same; increasing the benefits accrued to the society. Thus, we come to the second quality of capitalism: adaptability. Adaptability refers to the capacity of a system to capture new locations to which it may be situated. Being adaptive does not necessarily mean that capitalism will succumb to the power of tradition or existing cultural systems. Rather capitalism sought to redefine the foundations of society (Marx, 1844/1959). Changing some aspects of society would inevitably result to a categorical redefinition of societal institutions. Capitalism could then infiltrate the society and spread its scorching arms. At this point Marx began to examine the â€Å"evils† resulting from this economic system. He argued that although capitalism initially stimulated innovation, in the long-run the bad effects of capitalism would be revealed in the so-called â€Å"superstructures† (refer to the institutions of the society – as differentiated from â€Å"substructures† which refer to the overarching systems of any society). When capitalism developed into a full, working economic system, it encouraged the private sector to invest in the market. The market here referred to the manufacturing and industrial sectors of 19th century European cities. This caused widespread migration of laborers from rural areas to booming industrial centers. In exchange for wages, the laborers â€Å"sold† their labor to capital-owners – labor became a commodity. Because labor was treated as a commodity, the capital-owner became essentially the owner of labor (Marx, 1844/1959). Although it was far from slavery, its effects were never far from the â€Å"qualities† of slavery. Here Marx identified two major effects of capitalism that approached the characteristics of slavery. The first problem that workers encountered in the workplace was alienation. Alienation refers general to the breakdown of natural interconnectedness of entities (Marx, 1844/1959). Applied to the social sciences, this refers to the natural interconnectedness of man to other things. When a man produced a certain good, it was natural to consider the man as the owner of such good. In capitalism, because the laborer sold his labor to the capital-owner, the latter became the owner of the laborer’s labor. Thus, laborers experienced 4 types of alienation in the workplace. Here are as follows: 1) alienation of man to his own products, 2) alienation of man to his fellow workers, 3) alienation of man to the production process/activities, and 4) alienation of man to his own development. The first alienation refers to the inability of the worker to own the products made by his own labor. The second type of alienation refers to the breakdown of man’s relationship to his fellow laborers in the workplace. The third connotes the inability of man to control the production process to which his labor is a significant factor of production. The last type of alienation in the workplace refers to the incapacity of man, given current circumstances, to develop his personal being. According to Marx, even lawyers and respected professionals end up as laborers because of their incapacity to oppose capitalism. When alienation became immanent in the workplace, the capitalist could easily grapple the value of the laborers, exploiting it until valueless; thus the second problem – exploitation. Reference Marx, Karl. (1844/1959). Economic and Philosophical Manuscripts of 1844. Moscow: Progress Publishers.

The Effectiveness of Franklin Roosevelt

The Effectiveness of Franklin Roosevelt’s New Deal Hannah Mickelson United States History Hour 4 After suffering three long years of economic hardships, Franklin Roosevelt was elected president which gave the nation hope of overcoming the awful years of the Great Depression. The New Deal was Roosevelt’s response to the depression and became effective as soon as he was elected into office. The New Deal was intended to bring relief, reform, and recovery to the country.Although the New Deal did not end the Great Depression, Roosevelt had great success in reaching his goals of providing relief and reform to the nation, but was unsuccessful in providing recovery for the struggling Americans. Franklin Roosevelt created many different laws and agencies to reach his goals of relief, reform, and recovery. Roosevelt created the Social Security Act. The Social Security Act provided modest pensions, unemployment insurance, and financial assistance to handicapped, elderly, and depen dent children.It was a system that provided for the welfare of individuals in the new industrial act. The National Recovery Administration as meant to encourage cooperation between businesses, government, and labor to achieve economic progress. The Agricultural Adjustment Administration was an effort to support farmers back into success. Relief was one of the 3 R’s that was a success during Franklin Roosevelt’s New Deal. The different laws and agencies Roosevelt developed were all to help the people out of the depression, but on the way he came up with different ways for the citizens to feel relief.The Civilian Consercation Corps and the Works Progress Administration were made to design new work programs for people and kept people from starving. It also helped citizens restore their self-respect that they had lost during the hard years of the Great Depression. These agencies provided needed labor for public projects. For women, the depression made their position in the economy worse. More than 20% of women were unemployed, but if the women that did work had their wages lowered a significant amount.If women were raising children, often the oldest male child would have to go out and find work to provide for the household. In the sense of reform, Roosevelt was successful by including Negroes in the government for the first time ever. The New Deal greatly changed the government. Before the Great Depression the government was mostly laissez faire and allowed businesses to act however they pleased. By the end of the New Deal, the government had a much bigger role in regulation businesses and affecting the lives of citizens.Many citizens felt like the new agencies that were created would help greatly in the role of the government as â€Å"an instrument of democratic action. † Many also disagreed and though it was leading the country towards socialism and communism. The New Deal changed the government into a much larger, more individual government . Although World War II was the reason the Great Depression ended, Franklin Roosevelt’s New Deal greatly reduced the worst effects of the depression.After the New Deal ended, Roosevelt was still extremely popular and had revived American optimism. When the New Deal ended, the unemployment rate had dropped significantly from 12,830,000 to 7,700,000. There were many things Franklin Roosevelt’s New Deal did to lighten the impact of the Great Depression although it did not end it itself. It changed the way the government functioned and the optimism in Americans. It gave citizens hope in overcoming hardships. Roosevelt built a dominant new political coalition, creating a democratic majority.Bibliography McElvaine, Robert. The Great Depression. New York: Times Books, 1947. Print. Ross, Stewart. Causes and Consequences of the Great Depression. Texas: Steck-Vaughn Company, 1998. Print. Franklin D. Roosevelt and the New Deal. 1995-2010 http://wps. ablongman. com/long_divine_app ap_7/23/5931/1518562. cw/index. html FDR’s New Deal Summary & Analysis. http://www. shmoop. com/fdr-new-deal/summary. html The Effectiveness of Roosevelt’s New Deal. July 29, 2010. http://voices. yahoo. com/the-effectiveness-roosevelts-6418844. html

Congress and State legislatures policy communication Assignment

Congress and State legislatures policy communication - Assignment Example Communicating these systems pose a challenge as no precise meaning can be conveyed. The US Department of Health and Human Services as an example consists of many offices that are faced with communication problems. Practical implementation of public policies is difficult since there are no clear directives that can be followed (Hayes, 2013). Guidelines give meaning to a system, therefore, when they lack clarity, implementation becomes difficult. A vague policy is used to create an impression on the service recipient that something is being done to solve a problem (Hayes, 2013). Vague and ambiguous policies are deliberately passed to give reassurance to the people and give them confidence in the Congress and Legislature. Vague policies give the President and Congress an opportunity to claim credit for the high-sounding principles enacted into law (Fonow. and Cook, 2014). The president and Congress can avoid taking responsibility for any unpopular actions that administrators must take to implement new policies. Vague public policies lack accuracy and consistency in transmission creating biases in interpretation from the people who disagree with the policy. A struggle comes about in maintaining accurate communications of these policies as no precise meaning is conveyed. There cannot be effective implementation of public policies since there are no clear directives that can be followed. Vague policy communication is useful in cases where Congress and the president do not know what to do about a problem. They create an impression to the service recipient that something is being done to solve a problem. They give the president and Congress an opportunity to avoid taking responsibility for any unpopular actions that administrators must take to implement new

Biology questions with citations Essay Example | Topics and Well Written Essays - 250 words - 2

Biology questions with citations - Essay Example ed causing nutritional deficiencies; secondly, cystic fibrosis may cause a form of intestinal blockage known as meconium ileus in babies born with the disease (Genetics Home Reference); thirdly, thick mucous may block the bile ducts in the liver causing swelling, inflammation and eventually, cirrhosis; and lastly, the thick secretions may block the gall bladder. These digestive problems may also cause a variety of nutritional problems including anemia, rickets, bleeding disorders and even diabetes (Cedars-Sinai). The reproductive system is also not spared from the deadly effects of cystic fibrosis. In men, the mucous blocks the vas deferens, or the tubes that carry sperm (Genetics Home Reference), thus causing sterility in about 95% of the men (Cedars-Sinai). An endoscope is an optical instrument with a camera at the end and is inserted into the urethra, mouth, anus or a surgical cut in order to get a closer look at the internal organs such as the throat, esophagus, lungs, bladder, ovaries, or colon (MedlinePlus). Metabolic syndrome is a group of risk factors that are believed to increase one’s chances of having a heart disease, stroke, and diabetes. Besides abdominal fat, four other problems associated with metabolic syndrome include damage to the lining of the coronary artery and other arteries, thus greatly increasing the risk of heart disease of stroke; an increased incidence of blood clot formation causing arterial blockage and eventually causing heart attacks and strokes; changes in the efficiency of the kidney in removing salt, causing high blood pressure; and a reduction in the production of insulin, thus signaling the start of type 2 diabetes (Cleveland Clinic). Besides abdominal fat, two other factors believed to increase the risk of metabolic syndrome, according to the WHO, include high insulin levels, which refer to elevated post meal glucose or elevated fasting blood glucose (Medicine.net); and HDL level of less than 40 mg/dl for men or below 50

Industry analysis. Parking services Term Paper Example | Topics and Well Written Essays - 750 words

Industry analysis. Parking services - Term Paper Example QPark is focused at going international after ensuring that it meets the needs of its customers in the Philadelphia market. In order to ensure that it is ready to meet the diversified needs of global customers, QPark will rely on Porter 5 model that deals with five forces which include bargaining supplier power, competitive rivalry, bargaining power of buyers, threat of new entry and threat of substitution. By analyzing each of the Porters aspects, QPark will have the ability to face off its competitors while at the same time maintaining loyalty and trust among all the stakeholders. On supplier power, for instance QPark will access how easily the suppliers will drive up our prices in the market. Another major aspect covered by Porter is competitive rivalry. In order to be successful in Philadelphia market, we will undertake a SWOT (strengths, weaknesses, opportunities and threats) analysis to determine our position in the market. It is vital to note that there is no high level of riv alry that QPark will face in the Philadelphia market. However, in a scenarios where we face large number of competitors and where they offer similar products most likely we will have less power since buyers and suppliers will have more alternatives.2. Bargaining power of our buyers is another primary aspect that will affect our pricing strategies of our services. Some of the major aspects that will influence the bargaining power of our buyers include information availed to our buyers, the sensitivity of our customers towards our prices and our switching costs as compared to those of our customers. Our buyers will have a bargaining power. In this way they will put vital pressure on our product thus ensuring that they get a quality product that is worth their money. Despite giving our buyers opportunities to exercise their bargaining power, QPark will ensure that the business sales are enough to cover the fixed as well as variable costs incurred by the company. To address the threat o f substitution in our business, we will emulate modern technology and extensive marketing awareness campaign as well quality improvement. In this way, our customer will be more attracted to our services thus putting at bay our key competitors in the Philadelphia market. Being a major aspect by Porter model, threat of new entry will have an implication on our business3. Key threat of the new entrants is stiff competition. Additionally, the ability of other firms entering the car park industry may result to production of similar products thus making it hard for customer to differentiate QPark from its competing brands4. This implies that to create a difference between our services and those of the competitors; we will adopt an effective marketing mix that includes price, promotion, product and place. Business trends refer to those factors that will affect the ability of local and international firms to cope with their customers and to make sustainable profit. Example of business trend includes cost of input that determines whether the business is viable, raw material needed component increasing or decreasing or stable in costs. In the parking industry, business owners have to decide whether to increase the cost of goods or cope with the losses alone. Innovation is one of the key strategies being adopted in the industry. For instance, through self services which are automated in nature, QPark will be in a position to track customer’s vehicle even after default on payment. Environmental trends entail government